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The principles of AIDA relate to creating persuasive copy that first grabs the readers Attention, inspires Interest and Desire before having a call to Action for the user.
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Search engine optimisation that works involves a multitude of things: linking to other web pages both internal and external, producing quality content, undertaking competitive market research, creating user friendly navigation, and effective usabilit
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A Wiki. What is it? If you have heard of web 2.0 then you are looking at an internet that allows everyday users to edit content and take control of the web, our web, from web designers and developers. A
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